In 2023, CD Projekt RED released update 2.1 for Cyberpunk 2077, which, among other features, introduced the iconic "Sad Keanu" meme featuring Keanu Reeves. Communications director Fabian Mario Dohla shared insights into the technical process behind this amusing addition.
Keanu Reeves himself had previously revealed the backstory of the meme in 2021. According to the actor, the photo was simply taken on a day when he was hungry.