Philips Debuts Gaming TV with Record-Breaking Brightness and AI Optimization

Philips has unveiled its flagship OLED+950 TV, promising to redefine expectations for image quality and gaming performance. Built around LG Display's tandem OLED panel technology, the set aims to dominate its class with a claimed peak brightness of 3,700 nits in HDR mode – tripling the output of current premium models. The dual-layer screen doesn’t just smash brightness records; it delivers exceptional color accuracy, covering 99.5% of the DCI-P3 spectrum and 83% of BT.2020, making it particularly compelling for 4K HDR content. An upgraded anti-glare coating tackles reflections head-on, while optimized pixel architecture boosts energy efficiency by 20%.

Positioned as a dream machine for esports enthusiasts, the OLED+950 packs a 120Hz refresh rate, an AI-powered processor for real-time contrast optimization, and genre-specific gaming presets. Gamers can craft personalized profiles and leverage the Smart Mini-Map feature to dynamically resize and reposition in-game maps during play. The integrated 70W audio system – complete with a subwoofer and quad passive radiators – challenges standalone sound setups, aiming to deliver theater-grade immersion.

Slated for a late 2025 release in 65" and 77" sizes, Philips remains tight-lipped on pricing. Should real-world testing validate these specs, the OLED+950 could establish a new premium TV benchmark by marrying reference-grade visuals with genuinely innovative gaming features. This isn’t just another flagship – it’s a potential game-changer for both cinephiles and competitive gamers.