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Gaming News June 4, 2026, 02:29 AM
Take-Two CEO Strauss Zelnick has been quietly added as a playable wrestler in WWE 2K26 with a unique entrance, exclusive music, and locked customization. -
Gaming News May 17, 2026, 08:48 PM
Grand Theft Auto 6 is running roughly 18 months behind its original internal schedule. Take-Two Interactive CEO Strauss Zelnick shared the timeline bump during a recent appearance on David Senra’s podcast, while also locking in the definitive release date for November 19, 2026. -
Gaming News April 29, 2026, 09:10 PM
Take-Two Interactive CEO Strauss Zelnick has once again addressed one of the hottest topics surrounding Grand Theft Auto 6—the potential launch price. Amid rumors that Rockstar Games’ next blockbuster could debut at up to $100, the publisher’s stance appears far more cautious, leaning toward current industry standards. -
Gaming News April 29, 2026, 05:49 PM
Take-Two Interactive is preparing to launch a full-scale marketing campaign for Grand Theft Auto 6 in the near future, as confirmed by CEO Strauss Zelnick. The company has entered the final stage of preparing promotional materials and plans to start rolling them out “soon,” with the main push aimed at the summer of 2026. -
Gaming News April 29, 2026, 02:03 AM
In an interview with Insider Gaming, Strauss Zelnick, head of Take-Two Interactive, suggested that L.A. Noire hasn’t been forgotten. When asked about the future of the franchise, he gave a vague — but telling — response that immediately caught fans’ attention. -
Gaming News April 21, 2026, 02:51 AM
At the Semafor World Economy 2026 panel, Strauss Zelnick, head of Take-Two Interactive, responded to Elon Musk’s earlier claims that AI could potentially create Grand Theft Auto VI faster than Rockstar Games. -
Gaming News March 18, 2026, 01:14 AM
The appointment of Asha Sharma as head of Microsoft Gaming following Phil Spencer’s departure has sparked discussion among players. The reason is her background: she only recently entered the gaming industry, having previously worked at CoreAI and Instacart. -
Because of the shortage, Amazon is selling Pokemon Pokopia for $80. Is GTA 6 at $120 getting closer?
Gaming News March 11, 2026, 10:01 PM
Games priced at $80 are becoming less and less surprising. Unexpectedly, Nintendo has become the driving force behind this shift in how players think. -
GTA 6 developers have stated that the game will not be released without marketing, but it will be a difficult task
Gaming News February 16, 2026, 09:57 AM
Lately, it may seem that almost everyone knows about the upcoming release of Grand Theft Auto 6, and this is not a game that needs advertising. However, the Take-Two management has other views on the situation. The head of the studio Strauss Zelnick said that GTA 6 will not go on sale without marketing support. -
Gaming News February 4, 2026, 03:48 AM
Strauss Zelnick, CEO of publisher Take-Two Interactive, has officially denied rumors about a delay of physical copies of GTA 6. In an interview with Variety, when asked about the possibility of a digital-only release, the head of the company responded as briefly as possible: “That’s not in our plans.” -
Gaming News February 4, 2026, 02:13 AM
Take-Two CEO Strauss Zelnick commented on the role of artificial intelligence in the development of Grand Theft Auto VI following the recent drop in the company's stock price amid Google's AI Genie tool presentation. Zelnick emphasized that generative AI is not involved in creating the game itself, but is only used as a supporting tool. -
Hardware and Technologies November 18, 2025, 10:07 AM
Industry experts and executives are increasingly pointing to a fundamental shift in the market's structure. In their view, the era of unchallenged dominance by traditional consoles is coming to an end, giving way to a more flexible and diverse ecosystem where personal computers and mobile platforms could emerge as the primary winners. -
Gaming News November 7, 2025, 01:28 AM
Take-Two Interactive announced that Grand Theft Auto 6 will now release on November 19, 2026 — marking the game’s second delay. Previously, the launch had been scheduled for May 2026.
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